Developed within the World Health Organisation 15 years ago, the FCTC is a consensus-based agreement that affirms everyone’s right to have the best possible health. A response to the globalization of the tobacco epidemic led to the development of the treaty. Additionally, it looked at complex factors such as foreign direct investment (FDI), liberalization, and trans-border trade.

The WHO continues to deny the effectiveness of low-risk nicotine delivery products as a way to fight to smoke worldwide, despite harm reduction also being one of the major focuses of the treaty. [...]