It is easy to forget now, given the speed with which we grew accustomed to the sight of our fellow citizens noisily dragging on devices that wouldn’t have been out of place on the set of Dune, but it was only in 2015 that Juul cracked the code on the unembarrassing electronic cigarette. Juul’s sleek, USB-like design swiped away memories of earlier vapes, which were often clumsy metal representations of the real thing. The Juul was charged via computer port, giving it the feel of a well-polished Apple product appearing in your life to alleviate your anxiety (anxiety being the issue many smokers know is at the heart of their addiction). [...]