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When the vaping industry and its allies launched a major push to dissuade President Donald Trump from banning flavored e-cigarettes this fall, they pointed to a newly identified demographic group: vaping voters.

Battleground state polling conducted for the industry by one of the president’s trusted campaign pollsters suggested a ban could tip the balance against the president — 96 percent of vapers said they would be less likely to vote for a candidate who wanted to ban flavored e-cigarettes.